91: Digital Customer Experience Trends, 2017

In 2016’s edition of research about digital customer experience (CX) trends, Forrester identified the rise of conversational interfaces and concierge services. In this year’s report, we examine how those trends are playing out and highlight two new ones gaining momentum as we enter 2017: 1) artificial intelligence (AI), voice, and biometric capabilities further transforming user interfaces and 2) companies becoming more disciplined in their innovation efforts.

Click the title below to read more:

More Like This


Categories


Trends & Predictions

Tags


Episodes